Sealed in Christ
Sealed in Christ Apparel is a brand focused on faith-based fashion that resonates with believers. The redesign project aimed to create a fully custom new design layout, add new products, and incorporate lifestyle mockups to enhance the shopping experience.
Design Goals:
- Custom Layout: Develop a unique and engaging layout that reflects the brand’s faith-driven mission.
- New Products: Add a range of new products to the store, ensuring a diverse and appealing catalog.
- Lifestyle Mockups: Use lifestyle mockups to showcase products in real-life scenarios, making them more relatable and appealing.
Design Approach:
- Eye-Catching Banners: Designed banners that immediately grab attention and highlight key products and promotions.
- Intuitive Navigation: Structured the site for easy navigation, allowing users to quickly find products and collections.
- Lifestyle Imagery: Incorporated lifestyle images to show products in use, helping customers visualize how the items will look in their daily lives.
- Consistent Branding: Maintained a consistent brand identity with appropriate use of colors, fonts, and messaging.
- Engaging Content: Added sections like “This week’s highlights” and “Watchman Collection” to feature special products and collections.
- SEO and Performance: Optimized the site for search engines and ensured fast loading times to enhance user experience and improve search rankings.
Outcome:
The redesigned Sealed in Christ Apparel website successfully presents a vibrant and welcoming interface, making it easier for users to explore and purchase faith-inspired apparel. The addition of new products and lifestyle mockups provides a comprehensive shopping experience that speaks to the community’s faith and fashion sense.